Strategic Plan


The Strategic Plan outlines the mission, vision, purpose, and goals of the San Diego County Childhood Obesity Initiative. It serves as a compass for the development and planning of all San Diego County Childhood Obesity Initiative activities and highlights the recent achievements of each domain workgroup.

Strategic Plan (PDF)

Domain Activities / Accomplishments (PDF)

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Quick Facts

  • In 2006 alone, overweight; obesity; and physical inactivity cost California $41 billion in healthcare and productivity loss
  • More children are being diagnosed with diseases linked to overweight and obesity previously seen only in adults, such as Type 2 diabetes and heart disease (The Obesity Society, 2009).
  • One in four children in San Diego County is overweight or obese; this is slightly higher than the national average (California Center for Public Health Advocacy, 2009)

News & Upcoming Events

The San Diego County Childhood Obesity Initiative is hiring!


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Physical Activity and Nutrition Database


A free "one stop shop" for programs and services in nutrition, healthy weight, physical activity, and diabetes.

Core funding provided in part by:

First 5 San Diego The California Endowment Kaiser-Permanente San Diego County

A project facilitated by:

California Health Improvement Partners

San Diego County Childhood Obesity Initiative
9370 Chesapeake Drive, Suite 220, San Diego, CA 92123
(p)858.609.7964 - (f)858.609.7998